Buying Myths

2 Myths Holding Back Home Buyers

2 Myths Holding Back Home Buyers | Simplifying The MarketFreddie Mac recently released a report entitled, “Perceptions of Down Payment Consumer Research.” Their research revealed that, “For many prospective homebuyers, saving for a down payment is the largest barrier to achieving the goal of homeownership. Part of the challenge for those planning to purchase a home is their perception of how much they will need to save […]

The Enormous Divide Between the Headline and the Truth

The Enormous Divide Between the Headline and the Truth | Simplifying The Market“I have observed that not the man who hopes when others despair, but the man who despairs when others hope, is admired by a large class of persons as a sage.” – John Stuart Mill (1840s) Even back in the mid-1800s, people knew that negative news sells. That is still true today. All forms of […]

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